Domain Name SEO 101
Google's Bias Is Your Advantage!
It's often underestimated, and hugely important to your success with Google.
These videos help you understand the real importance of registering domain names that match your keywords.
The fundamentals of domain optimization – Domain Name SEO 101 – what a domain is, and what it is that defines that gap between a good domain name and a bad domain name.
In this video we explain many of the core concepts it’s important to know about when you are optimizing your domains. This video focuses on the questions: Which is the best domain name extension – .com, .net, .org, .com.au, etc – does it matter? Should you avoid hyphenation in domain names? Does “keyword density” affect domain names? Adding prefixes and suffixes to domains – what are the right and wrong ways?
The key focus of this video is the critical difference between Exact Match, Phrase Match and Broad Match optimized domains, and how the search engines give Exact Match optimized domains higher rankings.
The 5 measureable SEO factors that Kenny will be looking at include:
- Backlinks
- PageRank
- Age
- History
- High Value DMOZ / Yahoo! Directory Listings
In this video, we covers the fundamentals of these 5 factors – what are they, how they work, and how they relate to both New and Aged Domains.